Retro Racism

Historians of social mores should delve into the fascinating Facebook gallery "Retro Racism."  The collection, as you might guess, affords its users an opportunity to express self-righteous liberal outrage.  But if you look at these images on their own terms, you are offered a glimpse into the complex and ambivalent nature of 20th-century American "racism."

From the admin:  

Darkie Toothpaste. Or is it? The company changed it's name to 'Darlie' and the image to that of a 'white man' in English speaking countries in 1985. However in China the brand, "黑人牙膏" (in English, "Black People Toothpaste"), has not changed; in fact advertising reassured customers that "Black Man Toothpaste is still Black Man Toothpaste". Still a popular brand throughout Asia.